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The first overseas Reborn sale was in Washington D.C. in 2001. An old friend
of Masayo Kodama, the president of Reborn, offered her house and assembled
volunteers for the sale. Reborn Wear and handicrafts were exhibited in
the living room. Many friends and neighbors came to this sale. They were
enthusiastic about our activities and contributed through purchases and
volunteer work as positively as is the case in Japan. We believe that our
sales also gave participants an opportunity to learn
more about the kimono and Japanese
culture. We have subsequently held
annual sales there with our next sale
scheduled for 2004.
The first Reborn sale
was held in Sep.2002. The sale proceeded in the same manner as in Washington
DC. Customers were impressed that the Reborn garments were really unique. Their
comments included such statements as, “It’ll be great for our Christmas
party.” Other customers were very impressed that these beautifully made
garments were actually produced in Reborn training programs in third world
countries by initially unskilled
women and children. They were pleased to know
that their purchases would directly go to these people in great need and would
offer them encouragement to improve their confidence in their ability to
achieve self-reliance. We are also having a sale here in September 2003.
In May 2001, the East
Hawaii center cooperated with Reborn to hold a sale at a private sailing club
in Hilo. The Reborn exhibition coincided with a previously planned fashion show
with good results. Here the Reborn
clothes were modeled by volunteer students from a local modeling school with
good results.
On September 20 and 21, 2003, we had the
first Reborn Wear sale in San Francisco. One of local volunteers opened her condo
to display Reborn Wear and invited their friends and neighbors. It was very
happy to find that the people in San Francisco like our Reborn Wear very much
as in the other places in the US. After the sale, we heard that those who
purchased wore the ones to dinner parties or opera concerts. Then, even
strangers friendly talked to them and praised the color and the unique design!